RIGOROUS SAFETY STANDARDSOur in-house lab, toxicologists and partners utilize high safety standards to bring you effective, clinically-tested formulas you can trust.
ECO-FRIENDLY INSIDE AND OUTWe think outside the box when it comes to packaging, and when Practical, leverage recyclable and refillable bottles, and increase the post-consumer recycled material in our packaging.
CERTIFIABLY GOODOur products are designed to meet high expectations for safety and eco-consciousness. Visit specific product pages to learn more about their certifications.
LESS IS MORESustainably-minded products with options to reduce, reuse, and refill. One Shampoo + Body Wash Refill uses 89% less plastic than three 10 oz Honest Shampoo + Body Washes.
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HONEST FUTURE
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REDUCE
We prioritize PCR, glass, and paper-based packaging as alternatives to virgin plastic materials when practical.
REUSE
We offer refillable packaging options for some of our products and encourage you to find ways to upcycle your empties instead of tossing them.
REIMAGINE
We opt for virgin plastic alternatives when practical to be more environmentally conscious.
